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AI, or Artificial Intelligence, is the technology that enables machines to perform tasks that typically require human intelligence. This includes things like learning, problem-solving, understanding natural language, and recognizing patterns. AI is used in various applications, from virtual assistants and recommendation systems to advanced data analytics and autonomous vehicles. By leveraging AI, businesses can automate processes, gain insights from large datasets, and create more personalized experiences for users. AI helps drive innovation, improve efficiency, and open new possibilities across many industries.